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YSL “Edition Unisex” Traveling Pop-Up Shop

Ever since introducing the  iconic “Le Smoking Suit”  in the 1960s, YSL has always pushed and stretched the boundaries of traditional gender paradigms in fashion and style.  As the first couture label to introduce a luxury prêt-à-porter range to its repertoire, YSL is now raising the bar with Stefano Pilati’s “Edition Unisex”. Getting it’s inspiration from Pilati’s S/S 09 menswear collection, the “Edition Unisex” is based on a largely masculine silhouette as blazers, trenches and pants take on menswear proportions and cuts.  In celebration of this new collection, YSL opened a pop-up store on 55 Great Jones St. downtown Manhattan during fashion week last month. The white space pop-up store was filled with racks and tables of beautiful lightweight luxe-casual goods perfect for a jaunt off to some warm, faraway destination. The store featured a selection of silk paperbag-waist trousers, organza trenches and cotton jersey tanks.

YSL’s “Edition Unisex” will also be available in Milan at the Via Montenapoleone flagship store from the 25th of February until the 4th of March before moving on to  the Faubourg St Honore store in Paris from the 5th to the 12th of March.

Check the YSL website for availability and pop-up store locations. YSL Edition Unisex Pop-Up

Follow the Read More to see more pictures of the NYC pop-up store.

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