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Jimmy Choo For H&M 2009

This June famous footwear design house Jimmy Choo and Swedish clothing retail giant H&M announced a major project collaboration.  Basically Jimmy Choo will be available at  H&M retail outlets.

Tamara Mellon, president of Jimmy Choo announced  “We are privileged to be among the fashion greats who have been affiliated with H&M so far, and to be designing a collection appealing to fashion savvy, street smart women, and to be including some great pieces for men, too “Jimmy Choo will bring to H&M a sophisticated, fashion forward, accessible and glamorous collection – the perfect party pieces to buy now and then wear out that night!”

The Jimmy Choo design team will also designed a range of clothing for H&M also.
The collection has been designed with the clothing in mind first. Shoes and handbags were created to compliment the apparel.

Margareta van den Bosch, creative advisor of H&M said. “I like the way we have worked with clothes to accessorize the shoes and bags rather than the other way around. This collaboration is particularly exciting because it’s our first shoe designer collection. It’s a joy to be able to offer top end designer shoes and bags of excellent quality to our customers.”

The collection is scheduled to arrive in selected H&M stores on November 14 2009

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